Request to partner

Register now

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Button

Back to speakers

Anjai
Lal
GTM, Strategy & Operations
Google
Anjai is a dynamic GTM leader at Google Cloud, recognized for transforming high-level strategy into impactful execution. With expertise across industries, he aligns cross-functional teams to drive growth and deliver results. Growing up in India and gaining work experience in India, New York, and the Bay Area enriches his global perspective. He builds high-performance teams focused on bold execution, fueled by his passion for problem-solving, analyzing macro trends, and being data-driven. With over a decade of experience in roles spanning corporate strategy, StratOps, finance, and Chief of Staff at IBM and VMware, Anjai excels in leading transformative initiatives and partnering with C-suite executives. He is also a member of Forbes Councils and serves on the advisory board of the Chief of Staff Roundtable. Anjai is a committed mentor, cultivating high-performing teams while fostering professional growth and collaboration. He holds an MBA from Yale School of Management and a BS in Electrical Engineering from the Indian Institute of Technology. His diverse background and dedication to data-driven decision-making define his career and drive ongoing success.
Button
17 September 2024 11:15 - 12:00
Panel: Sales methodologies - build vs buy, what’s right for your organization?
There’s no shortage of sales methodologies but choosing the right approach can make or break your GTM strategy. Do you adopt a proven, off-the-shelf model or design something custom to your culture and motion? In this session, we’ll unpack the key factors to consider when deciding whether to build or buy. You’ll hear insights from enablement leaders who’ve taken both paths, what drove their decisions, what worked (and what didn’t), and how they drove adoption across sales teams. Whether you're rolling out a new methodology, overhauling an old one, or just trying to get reps to actually use what you've got, this conversation will help you cut through the noise and move forward with confidence.