Request to partner

Register now

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Button

Back to speakers

Jeffrey
Hatchell
VP, US Field Sales Enablement & Global Leadership
Jeffrey has built a reputation as an inspirational executive with a track record of creating winning end-to-end strategies that leverage the strengths of teams to exceed corporate objectives. He is a dedicated student of leadership development, constantly seeking to grow and improve. Jeffrey executes his growth plan through effective leadership coaching, which yields tangible results across various domains including sales, marketing, operations, technology, and transformational strategies. His expertise spans a wide range of areas, allowing him to provide comprehensive guidance and drive success in diverse business functions.
Button
16 September 2024 10:15 - 10:45
The case for sales leadership enablement: Elevating the missing middle - Why investing in sales leaders is the key to scalable, sustainable growth.
Sales enablement has long focused on equipping frontline reps, however, what about the leaders responsible for coaching them? This session makes the case for building structured, scalable enablement for sales leaders to amplify performance, drive change, and lead through complexity. Through cross-industry examples and practical insights, we'll explore: - The business case for sales leadership enablement - Core pillars of an effective leadership framework - The role of enablement in supporting coaching, execution, and accountability - Tips for gaining internal buy-in and partnering with sales leadership This is not about any one company or playbook, it's about sparking a broader shift in how we empower those who lead the frontline of sales.