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Head of GTM Sales Activation
Katherine works with Microsoft’s enterprise customers and partners as they leverage the cloud and analytics to drive long-term business and cultural transformation. She contributes to their thought leadership on the future of work and how technology platforms can enhance the employee experience, drive inclusion, create access, and empower every worker to become a knowledge worker. With 15 years of experience, she has held global leadership roles in sales, marketing, corporate communications, and policy/public affairs, working with stakeholders in all corners of the business. Katherine is passionate about mentoring women in technology and working with the accessibility community as a learner and advocate.
04 September 2024 10:15 - 10:45
Revolutionizing enablement strategies with AI implementation
In this talk, Katherine propels attendees into the forefront of enablement innovation by exploring the transformative potential of artificial intelligence (AI). This session elucidates how AI implementation can revolutionize your enablement strategies and amplify your efficiency. Through case studies and practical examples, participants will discover how AI-driven solutions optimize content creation, streamline sales processes, and enhance performance metrics. Join us to unlock the untapped potential of AI in enablement, catalyzing a paradigm shift towards unprecedented growth.