Inconsistent execution can doom even the strongest sales initiatives and strategies. Creating a systematic approach to the sales enablement strategy can help drive consistent execution across revenue teams. Learn best practices to turn your enablement strategy into action to achieve consistent performance in this session. Enabling sales and marketing to work hand and glove means breaking the complexity of the buying & selling process into practical ideas through scalable, repeatable, and measurable practices that lead to accelerated speed to revenue and increased sales productivity. Learn from Roderick Jefferson, sales enablement practitioner as he shares his perspective on how to: 1. Communicate, collaborate & orchestrate between with sales and marketing to strengthen cross-functional relationships that will ultimately lead to accelerated speed-to-revenue, increased seller productivity and customers for life and increased revenue. 2. Up-level onboarding and everboarding: The “next normal”3. Orchestrate through today’s turbulent times.