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René
Hefner
Head of Sales Enablement
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René is a highly experienced sales and marketing enablement professional with over 10 years of experience in the industry. He has a proven track record of success in driving revenue growth and expanding client bases in both start-up and business leader companies. René has extensive experience in a wide range of sales and marketing enablement disciplines, including advertising, sales, training, social media & social selling, video, guerrilla, mobile and automotive marketing. He has a deep understanding of how to use these disciplines to effectively reach and engage target audiences. René is also an experienced leader and manager. He has a proven ability to build and motivate high-performing teams. He is also a strategic thinker with a keen eye for identifying new opportunities. In his most recent role as the Head of Field Enablement for AWS(Amazon Web Services) ASEAN, René was responsible for driving training and efficiency of the ASEAN team. He did this by identifying skill gaps and proactively nurturing a coaching culture to drive adoption of new more effective workflows and communication, embracing new Sales Methodologies (Design Thinking & Value Engagement). René is a highly motivated and results-oriented individual. He is passionate about helping businesses grow and succeed. He is also a team player and a valuable asset to any organization.
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30 October 2024 09:15 - 09:45
Supercharging your enablement efforts with AI
In this talk, Rene propels attendees into the forefront of enablement innovation by exploring the transformative potential of artificial intelligence. This session elucidates how AI implementation can revolutionize your enablement strategies and amplify your efficiency. Through case studies and practical examples, participants will discover how AI-driven solutions optimize content creation, streamline sales processes, and enhance performance metrics. Join us to unlock the untapped potential of AI in enablement, catalyzing a paradigm shift towards unprecedented growth.