Enno
van Kersen
Sales Enablement Lead
Ford Pro
Enno Van Kerson is the Sales Enablement Lead at Ford Pro. With a rich background in sales and marketing, he now spearheads innovative strategies to elevate Ford's sales team. Enno's expertise lies in developing targeted sales enablement programs, driving revenue growth, and staying at the forefront of industry trends.
16 May 2024 11:45 - 12:15
Cultivating a high-performance sales culture through nurturing accountability
Enablement professionals play a pivotal role in shaping the culture of success within an organization. This session will explore strategies and best practices for instilling a high-performance sales culture and fostering accountability across the organization. Key insights to be unveiled: - Defining and reinforcing sales culture - Creating accountable sales teams - Measuring and optimizing cultural impact - Aligning culture with sales objectives This session provides a unique platform for sales enablement professionals to gain insights, share experiences, and explore innovative approaches to foster a sales culture that drives success and accountability at every level of the revenue organization.