Every major organizational shift - a new strategy, a restructure, a culture push - eventually lands on the sales floor. And when it does, it's enablement that has to make it stick. Most functions treat change management as someone else's job. The best enablement leaders have figured out that it's theirs. This session is for leaders who are ready to stop being handed the change and start driving it. Key takeaways: - Define enablement's role in your org's next major change initiative before someone else does - Build the internal infrastructure that makes your org pull toward change, not away from it - Make the case to leadership that enablement isn't the last mile of change — it's the engine