Allison
Sword
Senior Manager, Revenue Enablement
Restaurant365
Allison is a senior enablement leader and a renowned industry speaker. Supporting women in sales enablement is her mission, and she plays a key role in leading a global networking group called WiSE - Women in Sales Enablement. The group boasts members from 25 regions and eight countries. With a wealth of experience in sales, sales management, sales process, methodology, and content design, Allison is adept at designing and implementing strategic programs that drive revenue productivity and yield significant bottom-line results. Her approach is process-oriented, and she fearlessly tackles challenges head-on. Allison's passion for enablement can be traced back to her early days as an account manager in the media industry, where she discovered her innate desire to assist others in achieving success. Throughout her career, she has remained devoted to both personal and professional development, constantly striving to empower those around her. In Allison's view, an exceptional enabler is characterized by a drive to simplify complex processes and is fueled by the accomplishments of others.
14 November 2024 09:15 - 09:45
Fireside chat: Effectively proving the ROI of enablement
Allison and Missy will delve into the art of effectively proving the ROI of enablement initiatives. In this session, they will give you practical strategies and insights that will enable you to demonstrate the impact of enablement on business outcomes, empowering you to secure buy-in and resources for future initiatives. - Effectively utilize metrics and indicators to measure the success of enablement efforts. - Learn how to showcase the direct impact of enablement on sales performance and revenue generation. - Explore the importance of aligning enablement initiatives with broader organizational objectives for optimal ROI. - Discover how data-driven insights can effectively support the case for enablement's contribution to the bottom line. Allison and Missy's joint presentation will equip you with actionable approaches and real-world examples to effectively measure and communicate the ROI of enablement, helping you drive the success and growth of your organization.