12 November 2025 09:15 - 09:45
Case study: How Netflix built it's enablement function from scratch
In this session, we will explore the fascinating journey of how Netflix established its sales enablement function from the ground up. By delving into this comprehensive case study, attendees will gain unique insights into the strategic decisions, challenges, and innovative solutions that shaped Netflix's enablement team. We will cover the critical steps taken, from initial planning and role definition to the implementation of cutting-edge tools and training programs.