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Amanda
Sales learning and Product enablement lead
Snap Inc
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19 March 2027 14:15 - 14:45
Where enablement belongs
Sales, revenue, RevOps or straight into the C-suite? Where enablement sits shapes its budget, its influence and the problems it gets to solve. Yet many teams have moved home more than once in a few short years. Amanda shares her take on finding the right place for the function: what to look for in a reporting line, how to make the case for a move, and how to build influence across the business wherever you sit. Key takeaways: - The pros and cons of the most common reporting lines - How to make the case for where enablement should sit - Ways to build cross-functional influence beyond the org chart