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Deborah
Sanderfur
Senior Manager, Sales Enablement
Articulate
Deborah Sanderfur is a results-driven revenue leader with expertise in business development, sales leadership, and enablement strategy. After earning her MBA from the University of Tennessee, she held leadership roles in media sales at Scripps and Gannett before making the leap to software in 2013. As Sr. Manager of Sales Enablement at Articulate, Deborah leads the sales enablement team focusing on global partner enablement, new hire onboarding, product knowledge, and continuous role-specific upskilling. With over a decade of experience in enablement, she specializes in building and optimizing high-performing teams, leadership enablement, and executing strategic sales initiatives. Passionate about empowering sales professionals, Deborah leverages her expertise to drive growth, foster collaboration, and cultivate a culture of success. Outside of work, Deborah enjoys spending time with her family, traveling, reading, volunteering, and exploring all that Nashville has to offer
13 March 2025 15:00 - 15:30
Ditch the decks: Create engaging, AI-powered enablement in half the time
Every enablement team wants better content that drives performance and helps teams exceed quota, so why do we default to slides and documents?! Theyā€™re boring and hard to track. At Articulate, weā€™ve leaned into the science of learning to do better! Weā€™ll share our recent journey from static decks to how AI unlocked our potential to transform materials into interactive, visually compelling assets faster than ever. And bonus - it even made distribution and tracking much easier! Walk away with actionable strategies that elevate your content to make enablement more efficient, engaging, and impactful.