12 March 2025 13:40 - 14:10
Roundtable discussions: Solving the toughest enablement challenges together
Sales enablement leaders are under growing pressure to drive measurable impact while supporting increasingly complex go-to-market teams.
In this interactive roundtable session, attendees will join small-group discussions to share ideas, compare approaches, and explore how peers are tackling key challenges facing enablement today.
Roundtable topics include:
Topic 1: Proving the impact of enablement
How are enablement teams demonstrating real business impact? Discuss the metrics and approaches leaders are using to connect enablement initiatives to pipeline, productivity, and revenue outcomes.
Topic 2: Scaling enablement without scaling headcount
As organisations grow, enablement teams must support more reps and initiatives with limited resources. Explore how teams are building scalable programs through self-serve learning, stronger content strategy, and smarter program design.
Topic 3: From practice to performance: building an AI coaching loop that sellers actually use
Training alone isn’t enough. Explore how AI can connect practice, coaching, and post-call feedback to help sellers continuously improve without adding to managers’ workloads.
Topic 4: Getting exec buy-in for enablement
Discuss how enablement leaders partner with sales leadership to prioritise training, reinforce behaviours, and drive real adoption in the field.