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Trafford

Judd

Senior Director, Revenue Enablement

Intenseye

With 20 years of experience supporting sales organizations in enablement, customer success and people development, Trafford has spent the last 6 years leading 'full stack' enablement teams for high growth SaaS companies including Slack/Salesforce, LinkedIn and Asana, spanning onboarding, product enablement, sales tech & tools, GTM strategy & narratives, sales process & methodology, sales competencies, manager enablement, M&A, and marquee events such as offsites and SKOs. Underpinned by his commitment to DEI and human-first leadership, Trafford is driven to ensure people can truly thrive - at work, and in the world.

14 March 2025 12:30 - 13:00

Crafting a vision for solo enablement success

Being the sole enablement professional in a company can feel overwhelming, but it’s also a unique opportunity to make a significant impact. This session provides strategies for prioritizing initiatives, leveraging resources, and scaling your efforts without burning out. Attendees will gain tips for maximizing influence, building cross-functional relationships, and proving the value of enablement as a solo practitioner. Leave with a game plan to thrive and drive measurable results.