Modern enablement teams have more call intelligence than ever - yet managers still struggle to turn insights into coaching that reps accept and use. In this session, we explore a scrappy, practical AI workflow that transforms call transcripts into a clear, evidence-based coaching brief that managers can use without manual scoring or expensive platforms. We’ll also examine a new approach to win stories: using AI to convert deal debriefs into one-page playbooks that can be shared across the org and even gifted back to the reps who won the deal, creating a culture of generosity and stronger knowledge transfer. You’ll leave with prompts, workflow ideas, and a repeatable model you can implement immediately, whether you have enterprise tooling or are building enablement with limited budget.