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Amanda
Lavecchia
Director, Sales Effectiveness & Pursuit Management
JLL
Amanda is the Director of Sales Enablement and Pursuit Management for JLL’s technology division, where she designs, delivers, and scales pursuit operations and enablement programs that help sellers win in complex environments. With over 10 years’ experience in front-line tech sales, she brings a seller’s perspective that bridges the gap between pursuit strategy and enablement to maximise revenue outcomes. Amanda takes a hands-on approach to enablement, working closely with global leaders and sellers to embed learning into daily habits while leveraging her oversight of pursuit management to stay deeply connected to selling motions. She’s passionate about operationalizing enablement so it becomes part of the everyday, not just a one-off event.
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30 October 2025 09:45 - 10:15
Fireside chat | Revenue enablement in action: Embedding strategy, skill and scale into every deal
Enablement can’t just be a supporting function anymore, it has to be the engine that powers every pursuit, every partnership, and every win. This fireside chat will explore how enablement leaders are embedding their work deep into the sales motion, using pursuit management, cross-functional collaboration, and skill intelligence to drive real, scalable impact. Join Pooja and Amanda as they share how they’ve designed programs that go beyond the individual seller, aligning entire deal ecosystems to turn enablement into a business-critical strategy. Key takeaways: - How pairing pursuit management with enablement drives more targeted, relevant seller programs - Practical approaches to building cross-functional alignment that lasts beyond launch - How to use job descriptions and skill assessments to uncover gaps and build seller academies - Why enablement should include every player in the pursuit, not just sales - How to embed enablement into daily operations and scale its impact across the business - Collaboration strategies that help revenue enablement become a true strategic priority