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Anil
Jangra
Lead, Product Strategy & Sales Force Effectiveness
UCB
Anil is a commercial excellence specialist driving AI-enabled sales force effectiveness transformations across European pharmaceutical markets. At UCB, Anil architects data-driven frameworks that optimize field team performance while leading strategic initiatives spanning multiple therapeutic areas. Anil is an expert in translating complex market analytics into executable commercial strategies. He is also a conference speaker on AI transformation in pharmaceutical sales. Anil previously scaled MarTech platforms at Hilti Group and IBM iX, and has a proven track record of delivering double-digit growth through strategic product leadership.
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28 May 2025 16:30 - 17:00
Beyond sales enablement: How to own the full revenue engine, and prove It in the numbers
The remit is shifting from ā€œhelp sales close moreā€ to ā€œorchestrate consistent, customer‑centric growth across every revenue team.ā€ This session explores how to design and operationalise a true Revenue Enablement function. We’ll cover org design, cross‑functional alignment, and the metrics that prove ROI and accountability at scale. Key takeaways include: - An operating model for revenue enablement that spans SDR, Sales, CS, and Partner teams without becoming chaos. - A measurement framework to tie enablement to pipeline, win rates, expansion, and churn - so you can stand up in any exec meeting with confidence. - Practical alignment plays with RevOps, marketing, and product to ensure one unified customer journey and GTM narrative.