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Charlotta
Björk Danielsen
Senior Sales Enablement Manager
Slack
Charlotta has a passion for storytelling and an entrepreneurial spark. She measures her success by how she keeps the spark alive and pass it on to others. As a Sales Enablement Lead at Slack, Charlotta empowers their EMEA sales team to connect with customers through compelling and relevant stories. Charlotta has over 5 years of experience in sales and sales enablement, with a focus on digital marketing and social selling.
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28 May 2025 15:15 - 15:45
AI‑native enablement: Rewiring content, coaching, and onboarding for an agentic future
Sellers spend less than 30% of their time actually selling. AI is changing that, and enablement is leading the way. In this session, we explore practical frameworks and real-world examples for how enablement leaders can harness AI to boost sales productivity, build AI-native assets, and develop the uniquely human skills that no tool can replace - from day-one onboarding to closing the biggest deal of the year.