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Ian
Lazarus
Director, Revenue Operations & Enablement
Zippy
Ian loves all things GTM, enablement and operations. Experienced in start-up ramping, Ian is an advocate for enablement's role in influencing organizational change management.
14 February 2024 14:30 - 15:00
The crucial role of enablement in organizational change management
In the fast-paced landscape of modern business, organizations are constantly adapting to stay ahead. Successfully navigating through organizational change requires a strategic approach, and enablement plays a pivotal role in this process. This session delves into the critical intersection of sales enablement and change management, exploring how these functions synergize to drive revenue growth during times of transformation. Attendees will gain insights into innovative strategies, best practices, and real-world examples that showcase the transformative impact of enablement on organizational change. Join Ian to discover how to leverage these key functions to not only navigate change effectively but to turn challenges into opportunities for sustainable business success.

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