When Sales Enablement and Product Strategy operate in sync, organizations accelerate revenue, improve product adoption, and strengthen customer-facing narratives. But when they don’t, critical information gets lost between teams, and results suffer. In this fireside chat, Abby Ragan (Sales Enablement) and Elizabeth Shaheen (Product Marketing) share how Enablement and Product Marketing teams can partner to create tight go-to-market alignment, from product launch readiness to field messaging and feedback loops. They’ll discuss what collaboration looks like when it’s working well, where communication often breaks down, and the practical habits, tools, and shared processes that help both teams deliver impact. Attendees will leave with actionable ideas for building healthier, more effective cross-functional relationships in their own organizations.