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Alyssa
Draper
Director Sales Enablement
Hologic
Alyssa has over 11 years of experience in the Medical Device space spanning Sales and Marketing roles. Her jump into Sales Enablement began 6 years ago as a sales rep who saw a need for an improvement in the way reps were educated – from new hire training all the way to continued education and leadership development for aspiring managers. Currently, as the Sales Enablement Director at Hologic, her team provides high ROI education through in-field, digital, and classroom programs.
02 April 2025 14:00 - 14:45
Panel: cross-functional collaboration: aligning sales, marketing, and product teams for long-term success
This workshop will focus on strategies to foster collaboration between sales, marketing, and product teams. Through hands-on exercises and real-world examples, participants will learn how to align goals, improve communication, and break down silos to drive better results and enhance the impact of enablement efforts.