SpeakersAgendaWhy attendPartnersVenue
Locations ▼

Get invited

Register

Request to partner

Register

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Button

Back to speakers

John
Milne
Director, Global Sales Enablement
Jumpcloud
John Milne is a Global Sales Enablement Leader who equips GTM teams with the skills, tools, and strategies needed to drive revenue outcomes. Supporting over 200 professionals across sales, customer success, and channel, John focuses on accelerating productivity and delivering measurable impact. His approach blends adult learning theory, Value Selling, MEDDICC, ADKAR change management, and a deep understanding of buyers and market dynamics. John operate at the intersection of enablement and innovation, developing AI-driven solutions that streamline operations, enhance content delivery, and improve seller performance. Passionate about culture, he also lead initiatives like Presidents Club to recognize top performers and are dedicated to developing the next generation of high-performing sellers.
Button
01 April 2025 11:30 - 12:00
Revenue activation: Stop letting insights die in dashboards — Start creating behavior change
Revenue enablement has a dashboard problem: we’re swimming in CRM data, meeting transcripts, and email insights — but most of it never turns into real field execution. In this keynote, the concept of Revenue Activation will be introduced: a practical framework for translating insights into measurable seller behavior change through diagnosis, targeted practice, reinforcement, and verification in real calls. You’ll walk away with a repeatable system (and the metrics to match) for proving enablement ROI based on behavior change — not content consumption or certifications.