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Marcos
D Rios
Global Director, Sales & Service Enablement
TTEC
As an astute, innovative, and results-oriented professional, with extensive experience delivering exemplary sales training, revenue growth, and continuous improvement, to leading technology, and travel organizations, my expertise spans cross-functional team leadership, strategic planning, annual and long-range plans, talent development, cultures of excellence, needs audits, curriculum and content development, operational efficiency, change management, succession planning, and goal and objectives planning and setting. Realizing the deliverables of complex and concurrent projects to schedules, budgets, and agreed specifications, with cross-functional collaboration and prioritization, I identify knowledge gaps, create training courses, expand individual and team capabilities and promote growth enterprise-wide. Offering thought leadership and valuable, data-driven insights, I foster robust and trusted relationships with stakeholders and senior leadership. Training and mentoring colleagues, within positive working environments, I retain talent and build engaged, motivated, and high-performance teams that drive organizational success.
02 April 2025 11:15 - 12:00
Panel: The metrics that matter - Proving the ROI of sales enablement
This panel will explore the critical metrics that demonstrate the value and ROI of sales enablement initiatives. Industry leaders will share insights on identifying key performance indicators, tracking enablement outcomes, and aligning metrics with business objectives. Attendees will gain practical strategies to measure the impact of their programs and effectively communicate results to stakeholders, securing buy-in and driving continued investment in enablement.