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Event starts in:
44

days :

18

: hours :

36

minutes

6

until early bird discount ends

December 03 & 04, 2025
InterContinental London - The O2
Intercontinental O2
London

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What's on
December 3
December 4
December 3
December 3
08:00
Exhibition and networking
Registration and networking breakfast
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09:00
Sales Enablement Summit
Chairperson opening remarks
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09:15
Sales Enablement Summit
Proving enablement’s ROI with metrics that matter
Ellie Salicetti, Senior Sales Enablement Lead, Pinterest
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09:45
Sales Enablement Summit
Content that closes: Building assets and systems sales teams actually use
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10:15
Sales Enablement Summit
Case study: Turning enablement into a measurable growth engine
Kieran Smith, Senior Director of Enablement, TechnologyAdvice
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10:45
Exhibition and networking
Networking and coffee break
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11:15
Sales Enablement Summit
Workshop: Building your enablement ROI and impact scorecard
Kieran Smith, Senior Director of Enablement, TechnologyAdvice
Ellie Salicetti, Senior Sales Enablement Lead, Pinterest
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11:45
Sales Enablement Summit
Interactive roundtables: Discussions on today’s biggest enablement challenges
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12:30
Exhibition and networking
Lunch
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13:30
Sales Enablement Summit
Making AI simple for sales enablement
Amelia Rossi-Doyle, Strategy Lead & Regional Lead - Sales Enablement & Communications, Snap Inc
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14:00
Sales Enablement Summit
Panel | Where to place your AI bets in enablement
Jane Crowe, Director, GTM Enablement, Mews
Michel Tornabene, Director of Global Revenue Enablement, Checkout.com
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14:35
Sales Enablement Summit
Workshop: Creating AI prompts for real enablement challenges
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15:15
Exhibition and networking
Coffee break
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15:45
Sales Enablement Summit
Panel | From first steps to the C-suite: Lessons learned on the road to senior enablement leadership
Jessica Lance, VP of Global Sales Enablement, Datasite
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16:30
Sales Enablement Summit
What role should enablement play in annual GTM planning?
Viktor Mach, VP of Global Revenue Enablement, SAP Emarsys
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17:00
Sales Enablement Summit
Happy hour sponsored by Sales Enablement Collective
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December 4
08:00
Exhibition and networking
Networking breakfast
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09:00
Sales Enablement Summit
Chairperson opening remarks
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09:15
Sales Enablement Summit
Coaching sales teams with honesty and impact
Penny Meade, Head of Central Membership & Training, Virgin Active
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09:45
Sales Enablement Summit
Fireside chat | Scaling enablement across markets and balancing global consistency with local needs
Mary Joseph, Head of Sales Operations & Enablement, TransUnion
Dawn Cronogue, Director, Sales Enablement & Effectiveness - Europe, Sysco
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10:15
Sales Enablement Summit
How to build a global enablement function after hypergrowth
Gemma Hurley, Senior Director of Global GTM & Enablement, The Access Group
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10:45
Exhibition and networking
Networking and coffee break
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11:15
Sales Enablement Summit
Driving change that sticks: The enablement leader’s playbook
Michael Taylor, Senior Director of Sales Enablement, Infor
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11:45
Sales Enablement Summit
The playbook for shifting from reactive to strategic enablement
Michael Fox, Head of Sales Transformation and Enablement, EMEA, Proofpoint
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12:15
Sales Enablement Summit
Interactive roundtables: Peer-to-peer discussions on enablement strategies that work
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12:45
Exhibition and networking
Lunch
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13:45
Sales Enablement Summit
Thriving as a solo enabler and driving impact with limited resources
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14:15
Sales Enablement Summit
How to stop tech overload and create an enablement stack with impact
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14:45
Sales Enablement Summit
Closing remarks
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15:00
Sales Enablement Summit
End of summit
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for the summit

We’re bringing together the brightest minds in the sales enablement community for two days of practical insights, peer learning, and strategic discussion so you can:

- Turn enablement strategy into measurable sales performance gains, from faster ramp to higher win rates.

- Harness AI, analytics, and sales tech to personalise coaching, scale onboarding, and optimise content delivery.

- Collaborate with fellow enablement leaders to solve common challenges like adoption, alignment, and resource constraints.

London
December 3 - 4, 2025

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