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Ellie
Salicetti
Head of Commercial Enablement
FYLD
With over a decade of experience within the B2B SaaS hyper-growth realm, Ellie is a forward-thinking and results-driven leader. Her passion lies in designing and facilitating training programs that effectively address emerging business challenges while implementing progressive learning strategies that empower employees and drive revenue. From joining as employee number 77 to witnessing the company's growth to over 700 employees and successfully navigating an IPO, Ellie has honed her skills in creating and scaling training programs where none existed before. By identifying and addressing unique organizational needs, she creates an environment that fosters employee fulfillment and performance, ultimately optimizing training programs to achieve tangible business outcomes. As the head of the commercial enablement function at a hyper-growth AI construction tech company, Ellie is passionate about helping FYLD enable leaders across society’s infrastructure to streamline operations, build sustainably, and be maintained by field workers who feel valued.
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04 December 2024 09:00 - 09:15
Chairperson opening remarks
Join us as your fantastic chairperson opens the day at Sales Enablement Summit London. You'll begin with an introduction to the day and a short ice breaker session to understand your goals, challenges, and motivations for attending this enablement-dedicated event.
05 December 2024 09:00 - 09:15
Chairperson opening remarks
Join us as Ellie opens up day two of Sales Enablement Summit London. You'll begin with a recap of day one to the day and then a short ice breaker session to understand your goals, challenges, and motivations for attending day two of this enablement-dedicated event.
04 December 2024 13:45 - 14:30
Networking roundtables: Strategic problem solving
The old adage that "a problem shared is a problem halved" really does stand true. This session provides you with a unique opportunity to choose your most pressing challenge, group up with those facing the same pain points as you, and discuss with an enablement expert who will share proven solutions. Choose from pain points such as: - Measuring enablement impact with Kieran Smith - The Future of Sales: where AI ends and human connection begins with Nadeem Mian - How to better leverage AI - Getting your content to stand out - How to earn your next promotion in enablement
05 December 2024 13:45 - 14:30
Panel: Effective change management in platform transitions
Platform transitions are inevitable. Whether it's upgrading to a new CRM, integrating a cutting-edge sales tool, or shifting to a new LMS, these changes can significantly impact your sales team's performance and, ultimately, revenue. However, the success of these transitions hinges not just on the technology itself but on how effectively the change is managed across the organisation. In this panel, we'll discuss the challenges and best practices for guiding your sales teams through these changes, ensuring minimal disruption and maximum adoption.
05 December 2024 12:30 - 12:45
From insight to action: Your plan for impact
Take a moment to reflect on the valuable lessons and strategies you’ve gained throughout the event. In this interactive session, we’ll focus on turning insights into action. You'll have the opportunity to share key takeaways, discuss what resonated most with your peers, and outline the changes you’re inspired to make in your role or organization. Together, we’ll explore the "why" behind these changes and the "how" to implement them effectively. Leave this session with a clear plan to drive impact and measurable results. This session is designed to foster collaboration and accountability, ensuring you maximize the value of your event experience.