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Mary
Joseph
Global Head of Revenue Operations
GlobalData
Mary is a highly accomplished Sales Operations and Enablement Leader with over 15 years of global experience driving strategic sales transformation, operational excellence, and performance optimisation. She has a proven track record in scaling sales operations, enabling high-performing sales teams, designing effective compensation plans, and leveraging CRM and BI systems such as Salesforce, MS Dynamics, and Power BI. Mary is recognised for aligning cross-functional teams with GTM strategy, improving forecasting accuracy, and enabling data-informed decision-making that supports sustained revenue growth.
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04 December 2025 09:45 - 10:15
Fireside chat | Scaling enablement across markets and balancing global consistency with local needs
As organisations expand, enablement leaders face a critical challenge: how to deliver consistent programmes and messaging at scale, while respecting the unique needs of each region, product line, or customer segment. This panel brings together enablement leaders who have built global functions across multiple markets. They’ll explore how to create frameworks that work everywhere, without falling into a “one-size-fits-all” trap. Expect candid discussion on how to align stakeholders, embed consistent onboarding and sales motions, and empower regional teams to adapt without losing the thread of a unified strategy. Key takeaways: - Building a scalable enablement framework that travels across regions. - Striking the right balance between global standards vs. local flexibility. - Embedding consistent onboarding, GTM motions, and tools across markets. - Managing stakeholder alignment and communication at a global scale.