Join us as your chairperson opens the day at Sales Enablement Summit London. You'll begin with an introduction to the day and a short ice breaker session to understand your goals, challenges, and motivations for attending this enablement-dedicated event.

Join us as we open up day two of Sales Enablement Summit London. You'll begin with a recap of day one to the day and then a short ice breaker session to understand your goals, challenges, and motivations for attending day two of this enablement-dedicated event.

For most of its history, sales enablement has been treated as a support function: build the materials, run the sessions, report the completion rates. This panel brings together practitioners who've pushed past that ceiling and taken on genuine strategic ownership, whether that means owning a business vertical like its own region, sitting in on product roadmap conversations, or making direct recommendations to a VP rather than waiting to be asked. The conversation covers: - What it actually looks like day to day to move from executing someone else's strategy to shaping it. - How to build credibility with marketing and product as a peer rather than a downstream customer. - What changes about your job once you're accountable for outcomes beyond just training completion. - The war stories, including the mistakes, that came with making that shift. Practical and grounded rather than aspirational, this session is for enablement leaders who want a clear next step from running programs to running influence.

As we wrap up the second day of Sales Enablement Summit London, we’ll reflect on the key themes and insights shared across sessions, panels, and roundtables. From practical tactics to strategic frameworks, today’s discussions have highlighted the evolving role of enablement in driving sales performance and business impact. Join us for a final recap, key takeaways, and a look at how you can carry the momentum forward beyond the summit.