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Rebecca
Bell
Head of Sales Enablement
DeepL
With a 30 year career that spans PR, Corporate Comms, Marketing and Strategic Planning, Rebecca Bell has spent much of the past decade forging a path in GTM Enablement. Having led global enablement teams at Cisco, IQVIA, Zendesk and now DeepL, Rebecca makes use of her breadth of experience to drive change, build capability and deliver meaningful business outcomes. This includes all roles within the GTM team and all elements of the customer lifecycle. She is a regular speaker at industries conferences and events, and co-founded that UK chapter of the Revenue Enablement Society back in 2016.
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18 June 2026 14:30 - 15:00
Sustaining adoption at scale
Rolling out a new methodology or tool is only the beginning. The real challenge is embedding it across teams, regions, and roles so it drives consistent performance over time. This session explores how enablement leaders build reinforcement systems, manager accountability, and measurement frameworks that sustain adoption long after launch day. You’ll learn how to: - Design reinforcement models that drive consistent execution - Equip managers to coach and inspect new behaviours - Measure adoption in ways that link directly to revenue impact