Senior Director and Head of Global GTM Enablement & Activation
Zendesk
Rebecca is driven by the challenge of making positive change happen in technology and digital business through effective communications, marketing, and stakeholder engagement.
Her approach is centred on excelling in three key areas:
1. Developing the right communications or marketing strategy.
2. Crafting impactful communications, content, and messaging.
3. Building strong engagement with key audiences.
The results of her work create significant business value, whether through immediate revenue growth or by fostering better, more meaningful relationships with customers, employees, and other stakeholders.
With over 20 years of experience in marketing, strategic planning, communications, sales acceleration, and enablement, Rebecca excels at building teams and strategies that drive business success and create advocacy. Communications is at her core, and she has a proven track record of delivering memorable programs and impactful content across digital and social media, marcomms, internal communications, PR, analyst relations, sales enablement, and change management. A true lover of words and storytelling, Rebecca delights in the power of the written and spoken word to move an audience.