Viktor Mach is the VP of Global Revenue Enablement at SAP Emarsys, where he leads a strategic team focused on sales play development, competitive intelligence, sales methodologies, product release enablement, demo engineering, and internal communications across key events such as annual kick-offs and quarterly bootcamps. With a strong foundation in go-to-market analytics and instructional design, Viktor has held leadership roles at top Martech companies - including Bloomreach, Exponea, and Antavo—across Enablement, GTM Strategy, and Customer Success. His contributions have supported major milestones such as the acquisition of Exponea by Bloomreach, scaling Bloomreach’s revenue from $20M to nearly $200M, and most recently, the integration of Emarsys into SAP Customer Experience. With deep expertise at the intersection of Enablement, RevOps, and Product Marketing, Viktor focuses on building scalable programs that blend field insight with operational rigor. Outside of work, you’ll find Viktor hiking in the mountains or supporting several alumni initiative.