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Event starts in:
63

days :

5

: hours :

15

minutes

6

until early bird pricing ends

June 17 & 18, 2026
Grand Hyatt Seattle
721 Pine Street
Seattle

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agenda

Explore other co-located GTM tracks with your team—Sales Enablement, Product-Led, Product Marketing, and Customer Success all under the same roof.

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What's on
June 17
June 18
June 17
June 17
08:00
Exhibition & Networking
Registration and networking breakfast
09:00
Main stage
Chairperson opening remarks
Amy Morehouse, Global Sales Enablement Program Manager, Check Point
09:15
Main stage
The 90-day enablement plan: Align onboarding and SKO to drive immediate impact
Sannidhi Jhala, Director, GTM Enablement, LinkedIn
09:45
Main stage
Build for long-term effectiveness (while managing short-term firefighting)
Alexander Matyushenko, Vice President Global Sales Enablement, Visa
10:15
Main stage
Revenue activation: Stop letting insights die in dashboards — Start creating behavior change
Sriharsha Guduguntla, Co-Founder & CEO, Hyperbound
10:45
Exhibition & Networking
Networking and coffee break
11:15
Main stage
Roundtable Discussions
Ana Braghetta, Client Commercial, Global Product Marketing & Sales Enablement Strategist, Intel Corporation
12:00
Main stage
Collaborate to accelerate: Practical steps for sales, marketing, and revOps to win together
12:30
Exhibition & Networking
Lunch
13:30
Main stage
Workshop: From onboarding program to onboarding system - Driving revenue outcomes with AI-enabled agents
Marty Murrillo, Director, Sales Enablement, Precisely
14:15
Main stage
Clarity before scale: Why human judgment Is the bottleneck in AI-driven sales enablement
Segun Gbadebo, Global Director, Sales Skilling & Enablement, Microsoft
14:45
Main stage
Driving adoption: A practical change management playbook for sales enablement
15:15
Exhibition & Networking
Networking and coffee break
15:45
Main stage
Persona-based selling: Going beyond segmentation to drive real impact
Darko Spoljaric, Senior Leader, Sales Enablement, Philips
16:15
Main stage
Panel: Positioning enablement as a revenue-critical strategic driver
Chinesh Gandhi, Director, Sales Operations (Planning, Targets, Revenue and Territory), Microsoft
17:00
Main stage
Closing remarks
Amy Morehouse, Global Sales Enablement Program Manager, Check Point
17:00
Exhibition & Networking
Happy Hour sponsored by Sales Enablement Collective
June 18
09:00
Main stage
Chairperson opening remarks
Amy Morehouse, Global Sales Enablement Program Manager, Check Point
09:15
Main stage
From rollout to adoption: Mastering change management in Sales Enablement
Ali Shahrazad, Sr Director, GTM Enablement, Cribl
Kelley Shirazi, Director, Revenue Enablement, Amagi
09:45
Main stage
How to use AI in enablement without creating more noise for sellers
10:15
Main stage
Building a customer‑backed enablement strategy
Kelly Koster, Associate Vice President of Partner and Sales Enablement, Health Equity
10:45
Exhibition & Networking
Networking and coffee break
11:15
Main stage
Building sales skills AI can’t match
Doug Hutton, Sr. VP Sales, Corporate Visions
11:45
Main stage
Perspectives in practice - Interactive debate
12:30
Exhibition & Networking
Lunch
13:30
Main stage
Developing frontline managers: Levers that drive sales performance
Izzy Connell, Global Field Enablement Business Partner, Samsara
14:00
Main stage
AI-powered, data-driven enablement: Frameworks that drive results
Nate Vogel, VP, Global Sales & Partner Enablement, Constructor
14:30
Main stage
Panel: The future of enablement - from program execution to revenue architecture
15:15
Main stage
Chairperson closing remarks
Amy Morehouse, Global Sales Enablement Program Manager, Check Point

Early bird tickets

on sale now

As scrutiny increases, don't settle for making enablement better, become indispensable.

Join your peers and learn to influence without authority, prove strategic value in revenue terms, you’ll leave ready to:

  • Tie every initiative to revenue outcomes leadership can’t ignore

  • Drive adoption, influence behavior, and grow results

  • Turn managers into consistent, high‑impact coaches

  • Deploy AI that simplifies execution and boosts efficiency.

  • Build for long-term effectiveness (while managing short-term firefighting)

    You’re already on the hook for strategic impact. This is where you get the playbook, and the network, to deliver it.

Seattle
June 17 - 18, 2026

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