17 June 2025 09:15 - 09:45
Driving sales success through effective change management in sales enablement
Effective change management is essential for successful sales enablement, ensuring smooth adoption of new processes, tools, and strategies. This presentation will explore key principles of change management, common challenges in sales organizations, and actionable frameworks to drive engagement and long-term success. Attendees will gain insights into fostering a change-ready culture, aligning stakeholders, and measuring impact to maximize sales performance and revenue growth.