Why
attend?
AI for Sales Enablement Summit brings together leaders who refuse to sit on the sidelines, cutting through the hype to share what's actually working and tackle AI's real opportunities and challenges.
Dive into the latest thinking, trade ideas with peers who get it, and leave with practical approaches spanning AI-powered coaching, content, productivity and more.
Hear what previous
attendees had to say...
Watch previous
summit highlights...
Case study: How Netflix built it's enablement function from scratch
Kyle Pickett, Global Ad Sales Curriculum Designer, Netflix
Panel discussion: Engaging cross-functional leaders
Dale Zaidi, Senior Director of Sales Enablement PMO, JLL
Rachel Fiorentino, Global Sales Tools and Process Enablement Leade, AWS
Lacey Gutzwiller, Senior Director of Sales Enablement, Unanet
Allison Sword, Director, Revenue Enablement, Restaurant365
From pilot to global rollout- AWS’ enablement activation model
Abhinav Saxena, Enablement Lead - Global Sales Process and Tools Strategy, Amazon Web Services
Dominic Mirto, Sales Enablement Activation Lead, Amazon Web Services
What our
attendees say...
What you’ll get
out of the summit
Learn how to put AI to work so your teams sell smarter, perform better, and turn insights into action faster.
Build lasting relationships with enablement leaders solving the same AI adoption challenges inside their own organizations.
Align sales, enablement, and leadership around AI-driven goals, clear outcomes, and measurable impact.
Bring your wider team to
piece the puzzle together
Your pass to AI for Sales Enablement Festival grants you access to four additonal tracks. Deeper context, better alignment, and cross-functional networking that accelerates enablement growth.
Our Stats
100+
Speakers
500+
Attendees
75%
Senior management
300+
Companies
See the feedback
from previous summits...
Rating your experience
In 2026, attendees at Sales Enablement events rated their experience 8/10 on average.
Likelihood of returning
80% said they’re likely or very likely to attend another event hosted by SEC in the future.
Building your knowlegde
72% joined to stay ahead of industry trends - with more than half looking for fresh ideas they could act on right away.
Agenda
at a glance
Enablement's scope keeps growing while teams stay lean. Learn how AI helps you make smarter tradeoffs, so impact scales even when headcount doesn't.
AI-powered leverage
Product Marketing Manager
Skip the trial-and-error, and hear the game plan for automating tasks, scaling coaching, and turning AI into a genuine member of your enablement team.
The AI team member
Product Marketing Manager
Enabled customers become confident customers. See how AI helps teams equip customers to realize value faster and drive long-term adoption.
Customer activation
Product Marketing Manager
Modern buyers use AI to research and decide before sellers get involved.
Discover how to design programs that meet buyers where they are.
Selling to the AI-native buyer
Product Marketing Manager
Experimentation is easy. Proof is hard. Learn how top teams measure AI's real impact on seller performance, and make that impact visible to leadership.
Proving ROI
Product Marketing Manager
AI investment needs executive backing. Learn how to make your team's AI-driven impact visible to senior leadership to secure ongoing investment.
Make the case for AI
Product Marketing Manager
Join the
conversation
Join 100,000+ passionate enablement pros across the globe to exchange ideas, attend local meet-ups, get answers to your questions, and find new job opportunities. Join the community.
Got a question?
Speak to the team
Want to discuss large group discounts, or just find out more about the summit? We're a friendly bunch - get in touch.