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Ella

Rigoulot

Senior Director of Sales & Product Enablement

Jumpcloud

Ella Rigoulot is a Senior Director of Sales & Product Enablement focused on building cohesive organizations that accelerate revenue, improve customer outcomes, and scale partner performance. With a background in education, she brings a learning-science mindset to go-to-market strategy, translating complex product value into clear messaging and practical content for sellers, partners, and customers. At JumpCloud, Ella has led enablement and education teams to create engaging courses, content, and certification programs for both direct and channel audiences. She championed consolidation across teams, curricula, and resources to reduce duplication and deliver consistent enablement for internal stakeholders (Sales, SE, CS, Support) and external audiences (partners, customers). Her approach centers on building “one enablement engine” through unified onboarding, role-based learning paths, and a single source of truth. A core strength is partner enablement, where she designs scalable learning experiences that drive activation and adoption through structured onboarding, certifications, hands-on training, and competency frameworks. She has evolved certification strategies to meet diverse customer needs and integrated digital credentialing to reinforce trust.

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03 June 2026 13:45 - 14:15

The resource alchemy: Building a scalable partner enablement program

During this presentation we will walk through a journey that I know many have faced: How do you build a scalable, world-class Partner Enablement Program when you’re starting with limited resources? Our story isn’t about huge budgets or massive teams. It’s about a strategic shift, moving our focus from simply telling partners what we do, to actively teaching them how to succeed as distinct business entities. We’ll show you how we repurposed existing content, utilized a "Partner Lens" framework, and, in less than 2 years, drove a massive 166% increase in partner-sourced pipeline. Let's dive into the alchemy of turning slide decks into scaling success. Key Strategies (Resource Alchemy): - Repurposing Content - JumpCloud Sales Professional Certification - Product Specific Partner Training - Collaboration and alignment Impact and Growth: - Validation: Certified partners increased by over 20% in the first year. - Specialization: Transitioned to 2 full-time Enablement Specialists. - Pipeline Growth: Over 166% increase in partner-sourced pipeline in 2025. - Customization: We offer a complete range of program options, from self-guided modules to custom, live training sessions and in person boot camps. Bottom Line: This structured, partner-centric approach was the direct catalyst for a massive Year-over-Year increase in partner-led growth.