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Erica
Manen
Director of Sales Operations and Enablement
Repair OnDemad
Erica Manen has spent the last decade in sales enablement, founding the function and scaling for growth in both the SaaS and life sciences industries. With a bachelor’s in education from Montclair State and a master’s in education technology from Embry Riddle, Erica is passionate about creative facilitation that delivers measurable outcomes. Some of the most successful programs Erica has launched includes critically understanding opportunity forecasting, solid account planning, and thoughtful pursuit planning for new logo acquisition. Another significant professional passion of Erica’s is solid product enablement that sets sellers up for success in their pursuit planning and opportunity strategies. Erica’s greatest pride is watching her sellers reach their goals and be successful. Her philosophy is that it truly takes a village to grow and scale a commercial operation. When not creating impactful enablement programs, Erica runs the largest women’s book club in Savannah and enjoys playing with her two pups. Erica is also currently pursuing a second masters in human resources and employment law at Arizona State with the goal of advocating for women in the workplace.
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04 June 2026 09:45 - 10:15
Communicating the why - An insight into why your change management is failing
Most change initiatives don’t fail because the strategy is wrong. They fail because people don’t buy in. Organizations invest millions into new systems, restructures, and transformation plans, yet adoption stalls, resistance grows, and momentum disappears. The missing piece is rarely the what or the how. It’s the why. In this keynote, Ryan will uncover the real reason change management efforts break down: leaders communicate tasks, timelines, and outcomes… but forget to connect people to purpose. When employees don’t understand the meaning behind the change, uncertainty turns into skepticism, and progress turns into pushback. This session offers an insightful, practical look at how to shift from managing change as a process to leading change as a story. Attendees will learn how to craft messages that inspire trust, create alignment, and drive action, turning resistance into engagement and confusion into commitment. Because change doesn’t succeed when it’s announced. It succeeds when it’s understood.