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Samantha
Thompson
Head of Revenue Enablement
Pulumi
Samantha is forever thinking about the connections between her two passions: sales enablement and rowing. Yes, they're related! Working with global SaaS startups from series A through IPO, she thrives in ambiguity and knows how to create value from day one. Today she's building the enablement function from scratch at Pulumi as their Head of Revenue Enablement. Outside of work you can find her rowing on the Charles River, surfing along the East Coast, practicing Italian, or reading up on sales strategy.
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03 June 2025 11:15 - 11:45
Metrics in action: Aligning your efforts to revenue
Aligning activities with revenue outcomes is essential for demonstrating value. This presentation at the Sales Enablement Summit focuses on using metrics to connect enablement efforts to financial success. Key Takeaways: - Selecting KPIs: Identify key performance indicators that align with revenue goals. - Data-driven decisions: Use analytics to enhance sales processes and team performance. - Metrics-driven culture: Foster an environment where data informs continuous improvement. - Real-world examples: Learn from case studies that illustrate successful metric integration. Join us to discover strategies for aligning metrics with revenue, maximizing the impact of enablement programs, and driving measurable success.