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Caroline
Fox
VP, Revenue Enablement
MaintainX
Caroline Fox is the Vice President of Revenue Enablement at MaintainX, where she leads global initiatives that align Sales and Customer Success teams around growth and customer impact. With over a decade of experience in go-to-market enablement at high-growth SaaS companies, including Iterable and MaintainX, she is passionate about building enablement as a true revenue engine. She also leads the AI Adoption initiative for the Revenue team at MaintainX, helping integrate AI into revenue workflows to drive efficiency, insight, and execution at scale. When she’s not working, Caroline enjoys family time with her two young kids, cheering on the Green Bay Packers, spending time outdoors, and cooking up new recipes.
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21 January 2026 11:15 - 11:45
AI that sells: Real enablement use cases you can steal
Forget the hype - this session dives into how enablement teams are actually using AI to move the revenue needle. Through detailed case studies, you’ll see how leading organisations are personalising onboarding, surfacing actionable deal insights, automating content delivery, and coaching at scale - all with limited resources. You’ll walk away with practical, proven examples to adapt for your own team, plus a clear view of where AI is making a measurable difference today (and where it isn’t worth the effort yet).