21 January 2026 10:15 - 10:45
Distinctly human, decidedly effective: The skills that still win deals
AI is helping sales teams move faster, but speed and content volume alone aren’t improving win rates. In this session, you’ll learn the distinctly human skills that build buyer confidence and drive decisions, and how to translate them into enablement programs with measurable impact. You’ll see why traditional assessments and one-time certifications miss real capability, what “skills intelligence” looks like in practice, and how to use it to pinpoint gaps, personalize coaching and reinforcement, and sustain behavior change across acquisition and expansion. You’ll leave with a clear framework for scaling the skills AI can’t replace so performance improves where it matters most: in live customer conversations.